UART MEDIA FEST, organized by the multifunctional complex Gulliver in collaboration with the international company Meet Future, has won the prestigious 14th edition of the Eventex Awards 2024, the world's top award in events and experience marketing.
UART MEDIA FEST was the first event of its scale in Ukraine, taking place in October 2023 to celebrate the 10th anniversary of the Gulliver shopping and entertainment center. The festival showcased innovative video works from participants worldwide on the largest screens in Europe, located on the facade of Gulliver. This event marked the beginning of a new format for cultural events in the country, combining traditional contemporary art with future digital tools.
The festival attracted both national and international audiences, gathering 22 artists from different parts of the world. Participants competed in two main categories: technologically complex media art and digital art, including NFT works. All entries were distinguished by their unique style and concept, yet were united by the common theme of "light in everyone."
Feedback from the Organizers:
Kateryna Zhurakivska, Marketing Director of Gulliver, noted: "Gulliver has always aimed to be at the forefront of cultural and social events. We are delighted to have organized such an innovative festival that confirms our status as a leading cultural hub in the capital. This victory at the Eventex Awards is a recognition of our work and the talent of Ukrainian artists."
Kristina Palyanova, festival jury member and Creative Director at Meet Future, added: "It was an honor for us to work on UART MEDIA FEST and proudly represent our country at one of the world's most important festivals. We believe this recognition opens doors to global popularity for each of our participants."
Announcement of UART MEDIA FEST 2024 Coming Soon:
The organizers are actively preparing for the next festival. The dates for this year's UART MEDIA FEST will be announced soon, along with the opening of registration for new participants. The organizers promise that the second festival will be even bigger and more exciting, opening new horizons for Ukrainian and international artists.
Winning the Eventex Awards 2024 is a significant achievement for UART MEDIA FEST, confirming the high quality of organization and innovative approach to event management. This year, the competition received 1,207 entries from 62 countries across six continents, making the festival's victory even more meaningful.
Founded in 2009, the Eventex Awards are now the most prestigious accolade in the world of events and experiential marketing. Each year, the competition recognizes the best agencies, events, technologies, and venues from around the globe.